COLOUR – suggests emotional responses to the viewer
Cool vs. Warm; Bright vs. Drab; Colour vs. BW
Red – passion, love, blood, hot, etc
Blue – sky, cool, calm, moody
Yellow – sunshine, cheery, bright, warm, weak
Black – formal, evil, dark, classy, sinful, sexy
White – clean, pure, bright etc.
Cool vs. Warm; Bright vs. Drab; Colour vs. BW
Red – passion, love, blood, hot, etc
Blue – sky, cool, calm, moody
Yellow – sunshine, cheery, bright, warm, weak
Black – formal, evil, dark, classy, sinful, sexy
White – clean, pure, bright etc.